If you have ever tried to find environmental information about products, then you
know confusing and time consuming it can be! Most information is found in the form
of articles, which seldom focus on specific products but rather describe what a
product should and should not be like. The burden is then on you to find out which
side of the fence a particular product falls.
Conscientious consumers often go to great lengths to uncover this type of information
and we wanted to provide a place for users to exchange such facts with one another
and to find elusive product information. Greener One takes this user-submitted information
and calculates a green index "score" for each product. This way, consumers can see
at a glance how friendly a product is. As more and more information is shared, consumers
will have a more accurate picture about different products’ environmental friendliness.
Greener One users can add or edit product information based on its manufacture,
use, and disposal. These attributes come from a variety of sources such as environmental
groups and non-profits, ecolabeling programs, and governments and government organizations.
Based on our research of these attributes, we’ve determined whether a value for
an attribute is more positive or negative, and can give a product a positive or
negative score for that attribute accordingly. A product’s composite Green Index
is then compiled from an average of each evaluated attribute score.
For more information, see
Methodology.